How to Fire A Client Call the Underwriter
Firing a client might be a foreign concept to you, but getting rid of clients who are holding your business and your employees back is important for success, and for making sure everyone at your agency is happy and productive. While it may be difficult to fire a client, there are ways you can make this process easier for everyone. Today, we’re talking about why it’s important to call the underwriter, and maybe have them help with this process.
“But sometimes, it’s just the way it is, and it doesn’t fit underwriting standards anymore. Or it’s not something that you feel is the best for the books. ‘Cause at the end of the day, we’re trying to write business. It’s not only best for the agency, but it’s also best for the carrier”
In our last post we spoke about establishing criteria for firing your clients. After you have that criteria, and now, it’s time to actually proceed with firing them. While it might be tough to pick up the phone and call your client, this might be a great opportunity to loop in the underwriter. They have useful tools in their arsenal that can help with this process.
Your underwriter can let your client know that they don’t meet agency standards, or if their risk doesn’t meet your underwriting guidelines anymore, for example.. They can also effectively explain to a client why they’re no longer eligible. Maybe they’ve had too many losses, or the certain class of business doesn’t work.
This is also useful because it makes this process fall onto the responsibility of the carrier, instead of fully on your agency. And while you shouldn’t necessarily make the carrier out to be the bad guy, sometimes these scenarios are the way they are. At the end of the day, we’re trying to write business, and learning how to fire clients who are holding us back isn’t only best for the agency, but best for the carriers.
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