Thank you for attending our workshop at the Secura Insurance Academy! As promised, we want to deliver you some resources that you can take home to your team.
Creating Your Agency’s Customer Experience
Creating and defining your agency’s customer experience will help set you apart from the competition. Download this presentation for all the details your agency needs to create your customized process.
- Customer Experience Philosophy
- What exactly is a customer experience?
- The reality of the competition.
- Thinking with the customer in mind.
- Effective use of technology in your customer experience.
- Prospecting, Sales Process, & New Client On-Boarding
- Prospecting:
- It’s where your customer experience starts.
- How to present yourself to win.
- Making your agency stick out.
- Sales Process:
- Prospects don’t know what you don’t tell them.
- Your tone and approach makes it happen.
- New Client On-boarding:
- Introducing the service team.
- Getting Reviews.
- Asking for Referrals.
- Prospecting:
- Client Marketing, Renewal, & Tracking
- Client Marketing:
- Account Rounding.
- Increased Coverage.
- General Touch Points.
- Renewal:
- Proactive Renewal Calls.
- Account Reviews.
- Handling increases.
- Tracking
- How to track to make sure people are following your process.
- Client Marketing:
Ridiculously Amazing Sales Process
It’s been said that nothing happens until a policy is sold in an agency. However, many agents haven’t had proper sales training to truly understand how to set up your sales process for maximum results. In this presentation, we review:
- Building Rapport.
- Insurance Interrogation.
- Setting Expectations.
- Delivering the Quote.
- Asking for the Business.
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