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Agency Performance Partners

HOW TO EXPLAIN & SELL COVERAGE IS LIVE!

HOW TO EXPLAIN & SELL INSURANCE COVERAGE

Get our coverage overviews with scripts, role play videos, claims examples and coverage outlines.

Our Insurance Coverage Guides Include:

  • Explanation of the insurance coverage
  • Scrip to educate the client 
  • Common claims examples
  • Overcoming objections 
  • Role Playing Videos
  • Plan to role this out to your team
  • How to track team progress
  • Over 60 coverage outlines
  • Personal, Commercial and Life & Health
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WHAT THEY SAY

Purchase How to Explain & Sell Coverage!

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GOAL

Insurance coverages are complicated for licensed agents. Imagine how complicated it is for the average client!

In our work with insurance sales and service teams we uncovered that team members know the coverages however, they struggle with how to explain it to clients and encourage them to move forward with adding or increasing coverage.

That’s why we created our coverage guides to help empower your team with how to engage your clients in a coverage discussion. With the right talking points, claim examples and mindset your team can help your clients agree to the coverage we all know they need.

This program has over 100 coverage explanations complete with scripts, role play videos and ways to embrace client concerns. This is a great tool for a seasoned veteran as well as a new agency team member.

WHY EVERY INSURANCE AGENCY NEEDS TRAINING

Let’s face it getting your license is the start of your training. For many licensed agents they were never trained how to look, educate and encourage a client to proceed with the coverages we all know they need. Agents are missing a key component – how to educate clients to understand and move forward with coverages they need. When your team has our coverage overviews they will be empowered with the best way to explain, encourage and share the real risk your clients face.

how to explain & sell coverage training Options

Purchase the course

$995

Own the How to Explain & Sell Coverage Course for Life!

SUBSCRIBE TO OUR SCHOOL

$295/Month

Get ALL of our courses to use at your leisure. 

HOW TO EXPLAIN & SELL COVERAGES

training programn

Section 1: How to Use This Course With Your Team

LEADERSHIP LAUNCH GUIDE

Leading your team on a training is critical. Some team members will think the training is a recommendation rather than a requirement. With a strong plan you will be successful. 
  • Common team hang-ups
  • What to watch for
  • How to coach your team
  • Setting goals
  • Tracking recommendations
  • Incentive plans
  • How to announce training
  • Team accountability

Section 2: Explaining Coverage Approach

COVERAGE PHILOSOPHIES

Your mindset matters. If your mindset is that everyone can’t afford more insurance you will struggle to encourage  clients to improve coverage. We want to dive into how to change a price driven mindset. 

  •  Coverage Explanation Philosophies
  • Why A Knowledgeable Client Helps You
  • Coverage Explaining is More than Sales
  • Coverage False Beliefs
  • Cross Department Coverages

Section 3: Personal Lines

PERSONAL LINES COVERAGES

Let’s review the top personal insurance coverages with explanations, quizzes, role play videos and objection killers:

  • Dwelling Coverage 
  • Personal Property Coverage:
  • Home Liability Coverage: 
  • Additional Living Expenses (ALE) or Loss of Use (LOU)
  • Water Sewer Backup
  • Hidden Water
  • Law and Ordinance
  • Home Cyber Coverage
  • Articles Floater
  • Service Line
  • Mechanical Breakdown
  • Medical Payments
  • Other Structures Coverage
  • Personal Liability Umbrella
  • Auto Liability Coverage
  • Collision Coverage
  • Comprehensive Coverage
  • Uninsured/Underinsured Motorist Coverage
  • Personal Injury Protection (PIP) or Medical Payments
  • Rental Reimbursement
  • Towing and Roadside Assistance
  • Gap Insurance
  • Custom Equipment Coverage
  • Pet Insurance
  • Commercial vs. Personal Auto Insurance
  • Loss Assessment
  • Transportation Network (Uber/Lyft)
  • Airbnb
  • Incidental Farming 
  • Earthquake
  • Flood Insurance

Section 4: Commercial Lines

COMMERCIAL LINES COVERAGES

Let’s review the top commercial insurance coverages with explanations, quizzes, role play videos and objection killers:

  • General Liability Insurance
  • Commercial Property Insurance
  • Commercial Auto Insurance
  • Workers’ Compensation Insurance
  • Business Interruption Insurance
  • Cyber Liability Insurance
  • Professional Liability Insurance (Errors and Omissions Insurance)
  • Product Liability Insurance
  • Employment Practices Liability Insurance (EPLI)
  • Directors and Officers Insurance (D&O)
  • Commercial Umbrella Insurance
  • Business Crime Insurance
  • Environmental Liability Insurance
  • Inland Marine Insurance
  • Boiler and Machinery Insurance

Section 5: Life & Benefits

LIFE AND BENEFITS COVERAGES

Let’s review the top commercial insurance coverages with explanations, quizzes, role play videos and objection killers:

  • Life Insurance
  • Key Person Insurance
  • Buy-Sell Agreement Insurance
  • Group Life Insurance
  • Disability
  • Accidental Death and Dismemberment (AD&D) Insurance
  • Group Health Insurance
  • Group Dental Insurance
  • Group Vision Insurance
  • Group Disability Insurance
  • Group Life Insurance

LET’S CONNECT!

If your agency needs a hug, cheerleader, or accountability partner, that’s what we do.